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Video Project for Delaware Builders

  • Writer: heycrewmedia
    heycrewmedia
  • Jan 12
  • 3 min read

Updated: Jan 18

Aerial shot of people walking on the beach with houses in the background

How We Delivered Cinematic Video and Drone Work for a Luxury Home Builder Near Bethany Beach, Delaware


Luxury homes are built with precision, but trust is built through story. Miken Builders, a well-established luxury home builder near Bethany Beach, Delaware, partnered with Crew Media Co., a Delaware videographer and drone video production company, to create a cinematic video project that captured more than finished homes. The goal was to tell a multi-generational story of craftsmanship, honesty, and family values while showcasing the experience of building a custom home with the Miken team.


The Challenge: Showcasing Craftsmanship and Trust in a Competitive Market

For home builders in coastal Delaware, differentiation matters. Miken Builders has been building homes for decades, and their reputation is rooted in integrity, quality workmanship, and long-term relationships.


The challenge was to:

  • Capture a generational transition in leadership with clarity and warmth

  • Show the human side of the building process through real client experiences

  • Visually convey quality, process, and care using cinematic video

  • Create a marketing asset that builds immediate trust with prospective clients



Our Approach: Multi-Day Video Production Built Around Story

As a Delaware video production team, we approached this project as a narrative about people, not exclusively homes.


1. Multi-Day, Multi-Layer Shoot

We executed a multi-day shoot to ensure we could capture the full scope of the Miken Builders story. This included interviews, active job sites, finished homes, and behind-the-scenes moments with the team.



2. Owner Interviews and Generational Storytelling

At the heart of this project was a meaningful transition. The founder of Miken Builders is passing the torch to his son, who, alongside his wife, is carrying forward a legacy.


Through guided, planned, and prompted interviews, we captured:

  • The origins of the company

  • The father’s philosophy and standards

  • The son’s vision for the future

  • How the family dynamic strengthens the business


These interviews anchored the video emotionally while reinforcing trust.


3. Client Testimonial Video Production

To complement the leadership perspective, we filmed customer testimonials with a couple who worked closely with Miken Builders to design and build their dream home.


Their story highlighted:

  • Communication throughout the process

  • Attention to detail

  • Trust and transparency

  • What it feels like to build a home with this team


Client testimonials added social proof and real-world credibility to the final piece.



4. Cinematic B-Roll and Team Coverage

We captured b-roll of the Miken team in action to show the day-to-day care that goes into each build. This included on-site collaboration, craftsmanship details, and moments that reflected the company’s culture. This footage helped accurately position Miken Builders as approachable, professional, and deeply invested in their work.


5. Professional Drone Videography in Delaware

Drone footage played a key role in elevating the visual storytelling. As an experienced Delaware drone videography provider, we used aerial shots to:


  • Showcase luxury homes in their coastal Delaware setting

  • Highlight scale, layout, and architectural detail

  • Add cinematic transitions that enhanced the narrative flow


Aerial visuals reinforced the quality and prestige of the builds while grounding the story in place.


Delaware man flying a drone in front of houses

The Final Result: A Trust-Building Video Marketing Asset

The finished video project gave Miken Builders a powerful marketing tool that communicates who they are before a prospective client ever picks up the phone.


The video is now positioned to support:

  • Website and landing pages

  • Sales consultations

  • Digital marketing and email campaigns

  • Long-term brand storytelling

It tells a story of legacy, people, and craftsmanship in a way that words alone cannot.


Why This Matters for Builders and Businesses in Delaware

For builders and brands searching for a Delaware videographer or Delaware drone work, this project highlights the value of strategic video production.


High-quality video helps:

  • Build trust quickly in high-investment decisions

  • Communicate values alongside visuals

  • Differentiate family-owned businesses in competitive markets

  • Create emotional connection with future clients

Large white and black home with with pink flowers by windows and a pool in front of it

Partnering With a Delaware Video Production Team That Understands Story

At Crew Media Co., we specialize in:

  • Luxury home builder video production

  • Client testimonial videos

  • Brand storytelling

  • Drone videography throughout Delaware


We help businesses tell the stories that set them apart. If you’re looking for a Delaware videographer or drone video team near the Delaware Beaches, we’d love to help you tell yours.


 
 

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