Video Project for Delaware Builders
- heycrewmedia
- Jan 12
- 3 min read
Updated: Jan 18

How We Delivered Cinematic Video and Drone Work for a Luxury Home Builder Near Bethany Beach, Delaware
Luxury homes are built with precision, but trust is built through story. Miken Builders, a well-established luxury home builder near Bethany Beach, Delaware, partnered with Crew Media Co., a Delaware videographer and drone video production company, to create a cinematic video project that captured more than finished homes. The goal was to tell a multi-generational story of craftsmanship, honesty, and family values while showcasing the experience of building a custom home with the Miken team.
The Challenge: Showcasing Craftsmanship and Trust in a Competitive Market
For home builders in coastal Delaware, differentiation matters. Miken Builders has been building homes for decades, and their reputation is rooted in integrity, quality workmanship, and long-term relationships.
The challenge was to:
Capture a generational transition in leadership with clarity and warmth
Show the human side of the building process through real client experiences
Visually convey quality, process, and care using cinematic video
Create a marketing asset that builds immediate trust with prospective clients
Our Approach: Multi-Day Video Production Built Around Story
As a Delaware video production team, we approached this project as a narrative about people, not exclusively homes.
1. Multi-Day, Multi-Layer Shoot
We executed a multi-day shoot to ensure we could capture the full scope of the Miken Builders story. This included interviews, active job sites, finished homes, and behind-the-scenes moments with the team.

2. Owner Interviews and Generational Storytelling
At the heart of this project was a meaningful transition. The founder of Miken Builders is passing the torch to his son, who, alongside his wife, is carrying forward a legacy.
Through guided, planned, and prompted interviews, we captured:
The origins of the company
The father’s philosophy and standards
The son’s vision for the future
How the family dynamic strengthens the business
These interviews anchored the video emotionally while reinforcing trust.
3. Client Testimonial Video Production
To complement the leadership perspective, we filmed customer testimonials with a couple who worked closely with Miken Builders to design and build their dream home.
Their story highlighted:
Communication throughout the process
Attention to detail
Trust and transparency
What it feels like to build a home with this team
Client testimonials added social proof and real-world credibility to the final piece.
4. Cinematic B-Roll and Team Coverage
We captured b-roll of the Miken team in action to show the day-to-day care that goes into each build. This included on-site collaboration, craftsmanship details, and moments that reflected the company’s culture. This footage helped accurately position Miken Builders as approachable, professional, and deeply invested in their work.
5. Professional Drone Videography in Delaware
Drone footage played a key role in elevating the visual storytelling. As an experienced Delaware drone videography provider, we used aerial shots to:
Showcase luxury homes in their coastal Delaware setting
Highlight scale, layout, and architectural detail
Add cinematic transitions that enhanced the narrative flow
Aerial visuals reinforced the quality and prestige of the builds while grounding the story in place.

The Final Result: A Trust-Building Video Marketing Asset
The finished video project gave Miken Builders a powerful marketing tool that communicates who they are before a prospective client ever picks up the phone.
The video is now positioned to support:
Website and landing pages
Sales consultations
Digital marketing and email campaigns
Long-term brand storytelling
It tells a story of legacy, people, and craftsmanship in a way that words alone cannot.
Why This Matters for Builders and Businesses in Delaware
For builders and brands searching for a Delaware videographer or Delaware drone work, this project highlights the value of strategic video production.
High-quality video helps:
Build trust quickly in high-investment decisions
Communicate values alongside visuals
Differentiate family-owned businesses in competitive markets
Create emotional connection with future clients

Partnering With a Delaware Video Production Team That Understands Story
At Crew Media Co., we specialize in:
Luxury home builder video production
Client testimonial videos
Brand storytelling
Drone videography throughout Delaware
We help businesses tell the stories that set them apart. If you’re looking for a Delaware videographer or drone video team near the Delaware Beaches, we’d love to help you tell yours.







